Business Calculators Customer ValueROIAdvanced ROIAppointments ROILose a CustomerReputation Marketing GainCost to AcquireLifetime Value of a CustomerADollar Amount of Average SaleBNo. of Sales per YearCNo. of Years a CustomerDAdditional Customer Referrals per YearE% of Referrals Who Become CustomersFGross Sales per Year per Customer (A x B)$0GGross Sales Over Lifetime (F x C)$0HNew Customers Annually from Referrals0.0ILifetime Sales from Referrals (H x C x G)$0JTotal Value of a Loyal Customer (I + G)$0Clear Form Subscribers(Size of List)PromotionsPer MonthResponse RatePercentageAvg Dollarper SaleMonthly RevenueAnnual RevenueBaselineXXX=$0$00X0X0%X$0=$0$0Clear FormSize of ListRevenue/Mo$0$0$0$0$0% DiscountCost of Discount$0$0$0$0$0Cost of ServiceNet Profit/Month$0$0$0$0$0 Subscribers(Size of List)PromotionsPer MonthResponse RatePercentageAvg Dollarper SaleMonthly RevenueAnnual RevenueBaselineXXX=$0$0PercentageIncrease%%0X0X0%X$0=$0$0Sales Boost$0$0Clear FormSize of ListRevenue/Mo$0$0$0$0$0% DiscountCost of Discount$0$0$0$0$0Cost of ServicePercentageIncrease$0$0$0$0$0Current Statistics:# Avg Appointments/Day# Missed Appts/Day Appt Capacity/Mo% Missed Appts# Missed Appts/MoAvg DollarValue/ApptRevenue Lost/Mthly- Revenue Lost/YrlyLost Revenue0X0%=0X=$0$0Percent Reduced Missed Appts=0X$=$0$0Less Cost of Service$0Your Net Gain in Revenue$0.00$0Your Return On Investment ?%Clear FormValue of a Customer Cost of Losing Customers AnnualMonthlyAmount of Average Sale No. of Negative Online Reviews No. of Sales per Year No of Lost Customers Per Review No. of Years a Customer Additional Customers Referrals/Year Lost Revenue (Yearly Cust Value) $0$0% of referrals who become customers Gross Sales per Year per Customer$0 Lost Revenue (Lifetime Cust Value) $0 Total Lifetime Value of a Loyal Customer$0 Clear Form* 2009 Convergys Corp. Study: Single Negative Online Review can Cost the Average Business an Average Loss of 30 Customers 2011 Cone Online Influence Report: 80% say NEGATIVE online information changed mind about purchasing a product or serviceRevenues AnnualMonthlyCurrent Sales Revenues $0How Many Additional Stars? (1, 1.5, etc) Increased Revenue % (5-9%) *$0$0 Cost of Reputation Marketing Net Revenue Increase $0$0 Reputation Marketing ROI 0%Clear Form* 2011 Harvard Business School study shows EACH additional Star on Yelp increases Revenue by 5-9% Current Marketing Efforts AnnualMonthlyATotal Sales/Revenue $0BNumber of Sales/Transaction (A / C) 00C$ Avg Transaction Per Customer $0D* Estimated Number of Avg Transactions Per CustomerApprox number of times Avg Customer returns 0.0ENumber of Unique Customers (B / D) 00F* Estimated % of Repeat CustomersApprox number of Avg Customers who are Repeats 0%GNumber New Customers (E - (E x F)) 00HTotal Customer Value (C x D) $0$0ICurrent Total Marketing BudgetAds, Promotion, Technology, Services, etc $0JCurrent Cost to Acquire One New Customer (I / G)$0 KCurrent Net After 1st Transaction from New Customer (C - J)$0 LCurrent Annual/Monthly Net Per Customer Value (H - J) $0$0 Additional New Marketing Effort MAnticipated Number of New Customers 0N$ Avg Transaction Per Customer $0OTotal New Customer Revenue (M x N) $0$0PCost of New Marketing Services $0QAdditional Cost of New Marketing Svc Per New Customer (P / M) $0$0 Net $ Per New Customer From New Service (M - Q) $0 New Cust ROI After New Mktg Service 0.0%Clear Form